more logo’s for mook

After completing the website, I decided to try out some more logo’s.  Although I think the logo I used looks good on the actual website( the wood-look, nature…) it might not look as good on a letterhead or businesscard without the garden background.  I therefore worked on designs that would look like a classic logo on its own.

Bearing in mind that the product is aimed at women, and we are trying to show that they are comfortable and lightweight, i looked at other logo’s of feminine products.  They are all quite simple, elegant and often include a small image that blends in nicely with the text.  Based on that research I used a feather, flowers and a dove on seperate logo’s.  I kept them all simple, mainly one colour and looking elegant.  The logo at the bottom, which looks like it has been slashed with a scissor, is probably too funky for this kind of product but I tried it anyhow.

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